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That’s It enters energy category with Keto Certified Keto Kick Bars

That's It enters energy category with Keto Certified Keto Kick Bars

According to market research by Suzy.com, one-third of Americans are currently following a Keto or low-carb diet. That’s It founder and CEO Mark Underwood said: “We have been getting requests from people who are on the Keto diet or Low Carb diet to create something that they can enjoy.” He added: “Our new Keto Kick Bars are delicious with their low net carbs while also providing nutrients like fiber that make them satisfying.” In response, That’s It brand’s new Keto Kick provides people with an easy-to-pack snack that is made from only six wholesome ingredients and contains no added sugar or sugar alcohols while still delivering caffeine sourced from real, single-origin coffee beans.

That’s It, makers of well-known Certified Paleo fruit bars are now offering a new line of products tailored to the Keto Community. That’s It’s new Keto Kick offerings are formulated with all organic ingredients including dates, soluble tapioca fiber, garbanzo beans, single-source, fair trade Ethiopian coffee, and cacao powder or vanilla powder, plus sea salt. Each bar contains 5 grams of net carbohydrates and 95 mg of caffeine, which is the equivalent of a cup of coffee. Keto Kick bars are now available in two delicious flavors, chocolate, and vanilla.

These bars are great for anyone on a Keto or Low Carb diet that wants an energizing snack offering real nutrition to feel their best without compromising taste. The bars contain zero trans fats; no sugar added (including artificial sweeteners); non GMO; gluten free; and Keto Certified.

That’s It is launching Keto Kick at a pivotal time for the snack bar industry. While sales across the category plummeted during COVID-19, experts predict a rebound as people return to their pre-pandemic levels of activity and on-the-go snacking habits. As consumers continue craving healthy eating options after this pandemic fades away, Keto Kick may be what they need!

With the recent growth in popularity of Keto, many people are seeking alternatives to their favorite high-carb snacks. That’s it., a company dedicated to providing plant-based and clean eats with no added sugars or preservatives is stepping up its game by introducing new snack options for those following this trend.

“We’ve recently seen a spike not only in the amount of people following the Keto diet but also demand from our community for plant-based snacking options,” said Dr. Lior Lewensztain, founder & CEO of That’s it. food products at an interview last week.


Plant-Based Snacking Options on a Keto Diet


“One of the most important things to understand about a Keto Diet is that you don’t have to eat meat, you can get all the protein, fats, and essential nutrients from plant-based sources without any meat whatsoever.”

Another common misconception is that eating a Keto Diet means cutting out all carbohydrates – but this isn’t the case. Some carbs and fibers are an important part of any diet, and they become even more important on a Ketogenic Diet to avoid getting too low in glucose levels (which can cause brain fog, muscle cramps, and fatigue) and avoid other well-known adverse events.

Most people limit their carb intake to 20-30 net grams per day – that’s where those popular “Keto Diet Recipes” come from. However, most people aren’t aware that fiber and non-digestible complex carbohydrates are a crucial part of a Ketogenic Diet. That’s It offers a Keto Kick bar for those who are also looking to incorporate more plant-based options into their diets.

Keto Kick Bars are available in a 4-pack retail box ($6.99) and single bar (1.76 oz $2.79). Both packages carry a message that educates consumers about the benefits of the ketogenic diet so that they can feel their best without compromising on taste or diet.